One of the many things I wish I knew when I was younger was proper skincare. Growing up and as a track and field athlete, it didn’t really occur to me that I should develop a good skincare regimen, all the more so because I spent several hours outdoors. The moment awareness struck me, I started paying more attention to what I put on my skin, trusting only the experts on their opinion as well as product recommendations.
As the body’s largest and most visible organ, our skin serves to protect from whatever harmful elements it comes in contact with trapping moisture in while keeping allergens, irritants, and pollutants out.
According to skin experts, having sensitive skin is natural, but it’s often overlooked or misunderstood. Many don’t realize that sensitive skin isn’t a skin type, but rather a skin state. May it be dry skin, hormonal skin, sunburned, red, or eczema prone – it’s all sensitive. So, paying attention to your skin, learning about skincare, and adopting good habits can prevent skin flare-ups and lead to a lifetime of healthier skin.
Last November was National Healthy Skin Month, making it a great time to give our skin the extra care it needs. It is also a good reminder for everyone to know more about the products used to manage sensitive skin. One of the trusted brands in the market, Aveeno has a wide range of products with science-based formulations that are ideal for people sensitive to eczema-prone skin or those who are looking for a better solution to relieve their skin conditions.
“We know that sensitive skin is real and can tremendously impact one’s quality of life. Aveeno’s commitment is to care for people with sensitive skin—dry, itchy, and eczematic by combining scientific research with the strong power of oats. As a leader in skin science, Aveeno® has everyday solutions made with effective formulations proven to soothe, help heal and protect dry, sensitive skin,” shares Nica Rolla, senior marketing manager for the skin health franchise.
Aveeno products are recommended by dermatologists; they are formulated for sensitive skin, free of parabens, phthalates, and dyes.
“We are mindful of our consumers’ concern, and seek to address their needs by unlocking the power of natural ingredients in our science-backed solutions,” says Chernis Low, Johnson and Johnson research and development scientist for skin health.
Through the years, the brand has innovated solutions for different levels of skin needs and sensitivities all with the power of oats. The Aveeno’s Daily Moisture, for instance, is for people with normal/ sensitive skin. Its vital ingredient is prebiotic colloidal oats which help prevent daily skin sensitivity and dryness by locking in moisture. For those experiencing dry to sensitive skin, Aveeno Skin Relief helps restore moisture loss, soothes, and relieves dryness. It also provides long-lasting protection with its triple oat complex and natural colloidal oats. Aveeno also offers a specialized line for eczema-prone skin by combining triple oats and ceramides in Aveeno Dermexa. Aveeno Dermexa provides immediate comfort and prevents flare-ups and the recurrence of extreme dryness.
The brand’s new and improved line of products continues to build on its heritage of care by continuously researching ingredients on nature’s soothing and healing properties to help provide care for all skin, even the most sensitive. For more information on Aveeno® visit their website at www.aveeno.com.ph and follow Aveeno on their social media pages @AveenoPH.
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