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Friday, March 29, 2024

Raise your flag high and proud

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When it comes to talking about underarms, what is the first thing that comes to mind? Is it the worry of excessive sweating? Or maybe the discoloration of the skin? Or better yet, the confidence to show off and be fearless to wear sleeveless?

Cathy Doll Philippines 2023 Brand Ambassadors with executives from LifeStrong Marketing, Inc.

Most of the concerns boil down to the main thing that most of us fail to properly pay attention to—underarm care. In this day and age, we all need an underarm care routine that is all-natural, friendly, travel-handy, and addresses every concern we have.

At one of its successful events, the Cathy Doll Deo Launch Event Party was held at Luxent Hotel on October 20. It has accommodated guests of high caliber and undeniable representation of how beauty is seen in every way.

The event was graced and emceed by beauty vlogger and host Nikki Tiu. The guests include Miss World 2021 Tracy Maureen Perez, Drag Race PH’s Divine Divas as well as the grand champion Precious Paula Nicole, Miss Supranational PH 2022 Alison Black, Dermatologist Dr. Bea Chan, diversified influencers and Cathy Doll Brand Ambassadors Paula Pelaez, Dior Veneracion, Riri Ching, and Joshua Ronett.

Cathy Doll’s newest Brand Ambassadors were also given the chance to show how they confidently express their own beauty.

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For the next year’s campaign, Cathy Doll opted to highlight “Beauty In Every Way,” to promote inclusivity and diversity in giving meaning to every individual’s own way of what beauty is—a way of marking the question #WhatsYourWay?

During the event, the co-founders of Lifestrong Marketing, the exclusive distributor of Cathy Doll, has also taken the opportunity to promote and raise awareness for Mental Health.

Margaret Lee, the General Manager shares, “With unwavering support for mental health, we hope and believe that the promotion of diversity and inclusivity through Cathy Doll’s campaign of beauty in every way, will serve as a stepping stone to help those who need a boost and a lift.”

Furthermore, in the course of the event, the Divine Divas, from Drag Race PH has performed ravishingly, ensuring the audience’s eyes feasted with glamor, elegance, and sophistication while flawlessly and confidently showing nothing but queen grandeur.

Investing in your skin is not as easy as it sounds; especially if the skin is delicate, like our underarms. As Drag Race PH’s Grand Winner Precious Paula Nicole has said, “Glad I switched to natural deodorant. If my underarms can talk, feeling ko nagte-thank you na sila because of the natural deo I’m using now.”

To put a spotlight on the importance of underarm care, Dr. Bea Chan stated, “Underarm problems are normal! Hence, it really requires special attention and a lot of TLC.”

The Cathy Doll Mineral Deodorant Line can be used in two ways! It’s your choice if you wanna spray it or roll it! Mineral Deodorant Spray offers a liquid non-sticky, alcohol-free, and paraben-free formula while the Mineral Deodorant Stick provides a non-staining and non-sticky feeling after bath as well.

The spray is convenient to use because all you have to do is spritz a few then you’re good to go slay your day worry-free! The latter is handy and travel-friendly, so you can bring it with you anywhere you are! With this, you can freely explore and be adventurous as you want without worries of excessive odor and sweat.

Divine Divas performance with glamor, elegance, and sophistication (from left) Viñas DeLuxe, Precious Paula Nicole (‘Drag Race PH’ Winner), and Brigiding

“I’ve tried the pink one, the Whitening & Smoothening variant. When I [applied] Cathy Doll Mineral Deo, I observed na medyo nare-reduce excessive sweating ko. And I feel light whenever I’m using the deo. Parang nakakahinga ng maluwag underarms ko without smell after a day,” says Miss World Philippines 2021 Tracy Perez.

For more information about the Cathy Doll products, follow @cathydollphils on Instagram & Twitter and like Cathy Doll Philippines on Facebook. You can also learn more about Cathy Doll on our website at lifestrong.com.ph.

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