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Friday, April 19, 2024

Award-winning food fest makes a big comeback

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After two years, mallgoers had a “revenge food trip” during the recent opening of the SM Hypermarket Street Food Festival at the SM Mall of Asia Music Hall.

This award-winning festival is the biggest celebration of arguably the richest street food culture in the world gathering the tastiest street grub, biggest food brands, and the hottest chefs and stars.

Chef Boy Logro with his Shrimp and Pomelo Salad in Mango Dressing. With him are “Cooking Ina” Hazel Cheffy and Chef Marky

The revenge food fest literally comes back bigger and better with larger-than-life food: a 6-foot veggie lumpia expertly cooked by the Kusina Master himself, Chef Boy Logro, and a 6-foot wide giant sushi platter.

Joining him were social media icons “Cooking Ina” Hazel Cheffy and Chef Marky, who shared deliciously easy recipes on stage. The giant food will then be shared to be enjoyed by the children of Nayon ng Kabataan in Mandaluyong.

Tawag ng Tanghalan’s Rachel Gabreza, Conyoboy Jiconyo, Tiktok’s favorite doctor Krizzle Luna, and Philippine basketball legend Benjie Paras also took part in the fun.

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Chooks-to-Go endorsers PBA Legend Benjie Paras and Tiktok Doctor Krizzle Luna

Off-stage was a wide array of food stalls offering everything yummy from BBQ, Ilocos empanada, and Kakanin to Takoyaki, burgers, bimbimbap, and UP’s famous isaw. Visitors had a lot of fun taking lots of photos and selfies at the creative photo booths or playing the super fun SM By the Bay carnival games Ring Toss or Lobster Pot.

Of course, it wouldn’t be a full-fledged festival without the exciting event-exclusive promos and discounts on popular food brands. These included getting extra gifts with every purchase, free shabu-shabu balls when you reach P1,000, and savings up to P50 for SMAC and Prestige card holders.

Food fans can also enjoy free delivery when they shop for SM Hypermarket Street Food Festival items at shopsm.com until September 15. 

Pinoy street foods favorites crablets, chicken skin, calamares, isaw, chicharon bulaklak and a lot more

The SM Hypermarket Street Food Festival is made possible by favorite food brands Nestle Magic Sarap, Nestle All Purpose Cream, Knorr Seasoning, Knorr Cubes, Knorr Soup, Purefoods Hotdog, Purefoods Heat & Eat, Lucky Me, Alaska Crema All Purpose Cream, 555 Sardines, 555 Tuna, CDO Hotdog, CDO Tocino, CDO Chicken Franks, Bounty Fresh Chicken, and Farm Fresh Liempo and more.

After the SM Mall of Asia launch, the event will continue to satisfy food and shopping cravings at SM Hypermarket Fairview from September 16 to 18 and the SM Clark Skyline from September 30 to October 2. 

The best part is that a satisfying bulk of SM Hypermarket Street Food Festival’s deals and promos are also available in all SM Hypermarket branches and on shopsm.com. Join in the foodie fun!

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