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Friday, March 29, 2024

Top PH insurer steps up campaign on financial literacy

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Sun Life Philippines (Sun Life), the number 1 life insurance company in the country for the 12th year in a row, and Smart Communications, Inc. (Smart), the country’s fastest and best mobile network according to Ookla, have renewed their strategic partnership to increase financial literacy among Smart’s partner cooperatives.

The renewal will expand the program’s coverage, where financial literacy trainings will also be held for cooperatives in Benguet, Bulacan, Cavite, Cebu, Davao, Iloilo, and Metro Manila throughout the year.

Sun Life and Smart are looking forward to exceeding the program’s success in 2022, where close to 500 cooperative members were engaged and educated on finance fundamentals and their relevance to their industry.

“Sun Life has always been a staunch advocate of financial literacy as we believe it plays a key role in achieving a brighter life. We are always looking for ways to elevate our efforts and help empower even more Filipinos to pursue their financial goals. I believe the renewal of our tie-up with Smart can help us do that,” said Sun Life President Alex Narciso.

Smart Go-To market and subscriber management group head and first Vice President Melvin Nubla underscored the importance of empowering micro, small and medium enterprises (MSMEs) through financial literacy and digitalization.

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