Underscoring the important role of communications in shaping the Philippines in the next normal, Metro Pacific Group chairman Manuel Pangilinan and Alliance Global Group chief executive Kevin Tan headline the list of business leaders who will lead thought-leadership conversations during the National Public Relations Congress hosted by the Public Relations Society of the Philippines on Sept. 1 and 2 at The Peninsula Manila in Makati City.
“We are very excited to present a roster of speakers and panelists, not just from the communications industry but also from the business community, who believe that the public relations profession is integral to their organizations’ growth and success,” says PRSP president Harold Geronimo.
Other business icons joining the high-level discussions are Bernie Liu, founder and CEO of The Penshoppe Group, and June Chaye Cabal-Revilla, chief financial officer and chief sustainability officer of Metro-Pacific Investments Corp. Also flying in from overseas are Prita Kamal Gani, president of ASEAN Public Relations Network; Jaffri Amin Osman, executive member of the Global Alliance for Public Relations and Communication Management; and Fiona Cassidy, president of PR Institute of New Zealand.
“This year’s Congress aims to inspire through thought leadership from those who thrived throughout the pandemic and served others through effective and empathic communications during the most challenging two years globally. The first-ever joint Congress aims to propagate truth, innovation, and progress as key anchors for communicators. Through this convergence, we hope to continue responsibly and sustainably help rebuild and reopen our economy,” says Cathy Yang, chairperson of the National PR Congress.
This year will be a milestone year for the PRSP as it marks a variety of firsts for the country’s premier organization for public relations professionals.
This will be the first time the society will hold the Congress as a joint hybrid event with the 29th National PR Congress and the 28th Student PR Congress.
“The 28th Students’ PR Congress aims to offer a fresh and clear perspective for tomorrow’s communicators. To effectively communicate under a better normal, we need to equip our young communicators with a refreshed mindset, engage them through thought-provoking discourse, and empower them to make the right decisions to help build a better nation,” says Franz dela Fuente, treasurer of PRSP and chairperson of the 28th Students’ PR Congress.
Organized by the PRSP, the PR Congress is the largest congregation of public relations practitioners across industries in the public sector, civil society, and students in the Philippines.