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Friday, March 29, 2024

Nissan Philippines bares expansion bid

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Nissan Philippines Inc. announced the expansion of the company’s flagship mobility sustainability program to Southeast Asia, with the Philippines and Thailand as the first two countries to witness and experience the car firm’s full suite of mobility solutions through electrification technology.

“Through the expansion of Blue Switch in Asean we hope to enable electric vehicles as purpose-driven energy sharing solutions in addressing social issues including disaster relief. It also will provide better energy management for ecotourism and industry critical to the region,” said Nissan Motor Co. Ltd. executive vice president Asako Hoshino during the virtual unveiling of the project Thursday.

She added Nissan has been working to expand the Blue Switch program to the Philippines and Thailand as part of the company’s journey to drive sustainable long term growth “by creating value focused on society.”

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