Globe Telecom Inc. said Wednesday it plans to team up with more content providers to boost data revenues.
“Content is always interesting for Globe as you know. Look at all the partners that we’re creating, a lot of it is about content. Anything to do with content is interesting,” Globe president and chief executive Ernest Cu told reporters at the sidelines of the company’s partnership with Zalora.
Globe’s partnership with Zalora is the latest in a growing line of content partners that already include Disney, Facebook, Google, Viber, Spotify, NBA, Hooq and WhatsApp.
“We are glad that an innovative global fashion brand like Zalora has chosen to partner with Globe to further expand their presence in the Philippines,” Cu said.
“As the driving force behind making the country as the ‘digital lifestyle capital of the world,’ we are excited to collaborate with Zalora to further grow the e-commerce industry in the country with a game-changing offer that enriches the postpaid plan experience of our mobile and broadband customers,” he added.
Through the partnership, mobile and Tatoo postpaid customers can access Zalora and other e-commerce sites for only P299 a month by availing of the shopping bundle, one of the many lifestyle bundles that can be added to one’s mobile or on-the-go broadband postpaid plan for the complete digital lifestyle experience.
Globe’s broadband revenues stood at P3.7 billion in the first quarter, up 31 percent from the previous year’s P2.8 billion, while total subscriber base reached 3.1 million, up 41 percent from 2.2 million a year ago.
“Our consumer broadband business continues to play a significant role in steering the company’s solid performance the past quarter. We have taken huge strides in offering innovative broadband products and plans with the fastest Internet speeds to respond to the growing demand for internet services powered by our modernized and robust network,” said senior vice president for consumer broadband business Gilbert Simpao.
