Angelina Cruz has been named as the new ambassador for Mentholatum LipCare and Mentholatum Acnes. The partnership was officially sealed during a dinner at The Cabin, Blackbird at the Nielson Tower, where Cruz joined the Mentholatum team.
The singer, actress, and model recently signed a partnership with the brand to be part of the campaign aimed at promoting skincare and lip care products in Metro Manila schools. Their goal is to engage with students and share Cruz’s beauty regimen.
Mentholatum’s LipCare and Acnes products, which emphasize hydration and gentle acne prevention, are at the core of her skincare routine. Cruz will be promoting these products, aiming to inspire young Filipinos to embrace their natural features.
Mentholatum, a global leader in personal care, is leveraging Cruz’s influence to connect with a younger audience. The company aims to highlight the effectiveness of its products in maintaining healthy skin and lips, aligning with the brand’s message of confidence and natural beauty.
The school tour is set to begin in the coming weeks, offering students a chance to meet Cruz and learn more about the benefits of Mentholatum products. This initiative is part of the brand’s broader effort to strengthen its presence in the Philippines and promote self-care among the youth.