Sleek BOSS design collides with playful Jeremyville artwork as the luxury fashion brand joins forces with the New York-based artist and author on a new campaign and collection for the holiday season.
The limited edition collection features a cityscape inhabited by a unique cast of characters, which Jeremyville created exclusively for the BOSS holiday campaign.
The four inhabitants represent a playful take on traditional holiday preparations. The lead characters include his now iconic bunny and, to celebrate the Chinese New Year, a pig.
These bold designs are printed in bright color on leather sandals, backpacks, document holders, and phone cases. The Hugo Boss logo and Jeremyville illustrations meet, as the cityscape is printed over a fully monogrammed Italian coated-canvas backpack.
In a more understated interpretation, the characters are printed onto leather accessories, leaving a relief design. A grainy leather backpack showcases the Jeremyville bunny, a sleek sneaker is detailed with a raised pig motif, and sartorial loafers feature an all-over embossed cityscape.
The individual characters come into their own as key charms and figurines. Available as single pieces, the figurines are also stackable, creating a new totem-like take on the Christmas tree.
In the Philippines, BOSS is located at City of Dreams, Greenbelt 5, Rustan’s Shangri-La, Rustan’s Cebu, Shangri-La East Wing, and 158 Designer’s Blvd. Newport Mall.
