A famous adage says that the eyes are the windows of the soul. If indeed, then windows must be the entry and access to the essence—or the soul—of every home. This is why a well-dressed window is more than just a decorating decision. It is, more importantly, a stylish way to add or block light, provide privacy, and create the mood inside one’s abode.
Hunter Douglas, acknowledged as the world’s leading manufacturer of high quality, innovative window treatments, has given one-of-a-kind window dressings for the most luxurious homes and office buildings across the globe since the 1940s when Joe Hunter collaborated with Henry Sonnenberg towards the production of venetian blinds. Since then, the company’s window coverings not only provide shade but also showcase the consumer’s lifestyle and self-expression.
Over the years, Hunter Douglas has come up with novel functionality and ground-breaking convenience, setting new standards in window treatments. With the launch of its latest innovation, Hunter Douglas gives new meaning to the term “power dressing”. The company now brings the PowerView Motorization System to the Philippines, a pioneering concept that offers convenience, technology and seamless connectivity keeping balance between light control, energy efficiency, and the art of window styling.

Bring scenes to life
With the PowerView Motorization System, Hunter Douglas window blinds and shades become smart and intuitive, adapting to your preferences for natural light or protecting your privacy. Aside from enhancing the elegance of any room in the house, your window treatments now move with your preset mood, style, and natural light requirements, using the PowerView Motorization System that operates on discreet and quiet motor.
With your preset programs on your mobile device via an exclusive PowerView App (available on Google Play or the App store) or with a click of a button on the stylish Pebble Remote Control or the Scene Control, these smart window systems adjust to how you want to see the day. The shades rise up automatically in the morning to greet the sunrise, slide midway to protect you from direct sunlight at noon, and then slowly lower to close at sunset to provide the privacy you deserve for quiet family time or a tranquil night’s rest. The choice is yours with a single press. It’s as simple as that.
Power dressing your windows
James Sia, Hunter Douglas Window Covering Products and Licensing for Asia GM, said that this is the global company’s answer to the trend of the times. “Worldwide, we see a growing trend in smart home technology. There are décor-friendly gadgets, automated door locks, security systems, automated lighting systems, air-conditioning with programmable thermostats and now, programmable window coverings. In the recently held biggest annual Consumer Electronics Show in the USA, it was all about connected home technology. Connectivity and integration is the trend now,” he says.

He describes the technology of a Programmable Motorization System that allows you to preset scenes and schedules as to how you want to enjoy your day. You can set your preference to have rooms operate independently, or work together in synchronization with the help of the two-way communication technology between Shades and Hub or between Hub and App for accurate positioning and control of your shades
Stephen Sy, president of Focus Global, Inc., Hunter Douglas’ exclusive licensee in the country, is happy to bring this technology to the discerning Filipino homeowners. “Its amazing features operate on your schedule, automatically, no hands required. It can even accurately calculate the local sunrise and sunset based on its technologically advanced locator so you could create beautiful scenes to begin and end your day with. These are intelligent shades that simplify your life.
Rene Orosa, a well-respected interior designer and brand ambassador of Hunter Douglas in the Philippines, concurs with Sy. “I have been using Hunter Douglas even when I was based in the USA. It stands for quality. The shades provide UV-protection and reduces glare. Especially for bigger or longer windows, I prefer to have them motorized for ease and convenience. That’s why I’m looking forward to recommending the new PowerView Motorization system. It brings ease and convenience to a whole new level.”
Energy efficiency and effortless convenience
Hunter Douglas has always been at the forefront in developing technologically advanced window treatments—tracing back to its invention of the energy-efficient Duette Honeycomb Shades in 1985 as the company’s response to the global energy crises in the late 70s. Duette Honeycomb Shades and Duette Architella Honeycomb Shades innovations have been considered as smart inventions that combined great designs with the energy saving function to make homes more beautiful and comfortable to live in during the winter and summer months.
PowerView Motorization window shades increase the capability for energy savings by connecting to Internet to synchronize the window shades movement with sunrise and sundown scenes or with timed schedules movement. The battery-operated option for the motor (with the battery pack hidden behind the head rail so there’s nothing to obstruct the beauty of window treatments) makes installation easy without the need to provide electric cable. The cordless shades provide a safer environment for children and even for pets.
All Hunter Douglas window treatments are designed with a broad range of materials and colors for light control and privacy options combined with the reliable patented operating system.
With the Hunter Douglas PowerView Motorization Window System, the world’s most beautiful window treatments have evolved into the most intelligent window treatment as well.
In the Philippines, Focus Global Inc is the exclusive licensee of Hunter Douglas with its own showroom on the 12th floor of Twenty-Four Seven Building in Bonifacio Global City, Taguig. For inquiries, please contact: (02) 705-9999 loc. 654; email hdwcp@focusglobalinc.com. Check out website: ph.hunterdouglas.asia and hunterdouglasph on Facebook.