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Friday, March 29, 2024

A league of its own

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Since it was first launched in the Philippines in 2014, the EcoSport has become a familiar sight on city streets across the country, having gained wide appeal for its unmistakable combination of agility, affordability, and fuel efficiency of a compact car with the ground clearance, flexibility, and spaciousness of an SUV. 

A league of its own
FORD ECOSPORT. Millennials mill around the new Ford EcoSport which boasts more features. 

With the EcoSport, Ford pioneered the mini SUV segment and led it over the last four years, including a nearly 50 percent share in 2017.

The new EcoSport features enhancements in both exterior and interior design, new and upgraded smart and safety features and driver-assist technologies (DAT), and a 1.0L EcoBoost engine.

“The Ford EcoSport is an SUV in a league of its own – combining quality design, rugged capability, best-in-class features, superior fuel economy, and great value for money, all into a single and fun vehicle,” shares Bert Lessard, managing director, Ford Philippines.

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At the heart of the new EcoSport are two engine variants: the award-winning 1.0L EcoBoost and the new and more powerful 1.5L Twin Independent Variable Camshaft Timing (TiVCT) engine, producing 125 and 123 horsepower, respectively. 

The 1.0L EcoBoost engine features direct fuel injection technology and variable camshaft timing with turbocharger. 

The new and more powerful 1.5L engine features TiVCT that helps improve efficiency. Together with the new 6-speed automatic transmission, this upgraded engine allows for smoother and faster acceleration. 

Designed to suit urban traffic conditions, the new Ford EcoSport has a compact size yet trendy look, perfect for maneuvering in cities. It has a ground clearance of 209mm and its exterior features a refreshed grille, a new hood design, headlamps, and lightweight and extra durable 17-inch alloy wheels.  

Meanwhile, its interior enhancements put driver and passenger comfort and convenience as top priority. The Titanium variant sports a more stylish design and features a leather dashboard, power sunroof, and an 8-inch multicolor touchscreen with a redesigned interface and intuitive smartphone-like actions. The Trend and Ambiente variants are equipped with a 9-inch touchscreen display. 

The new EcoSport is also more adaptable than ever with added smart storage spaces. It can handle a load of up to 1,178 liters, with 25 smart storage compartments for coffee cups, smartphones, tablets, umbrellas, bottles and other accessories. Its trunk is spacious enough to accommodate luggage for out of town trips for city dwellers. 

Smarter and more technologically-advanced than ever

The new EcoSport is equipped with multiple smart and DATs that make driving safer and more convenient. These include the Rear View Camera with Rear Parking Assist, Rain Sensing Wipers, Automatic Headlights, and Smart Keyless Entry. 

The new EcoSport also comes with a slew of safety features including 

Hill-Start Assist Control, Electronic Brake-force Distribution System, Electronic Stability Program and Anti-Locking Brake System are available in all EcoSport variants. 

The new EcoSport  is available in four variants with the following price points:

1.0L EcoBoost Titanium AT at P1,168,000

1.5L Trend AT at P1,028,000

1.5L Trend MT at P968,000

1.5L Ambiente MT at P918,000

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