MVP: PH’s most innovative rewards program yet

THE PLDT Group has launched its most innovative rewards program yet—the Most Valuable Partner (MVP) Rewards program at the Rizal Ballroom of Shangri-La Makati recently. 

The converged rewards program will benefit PLDT, Smart, TNT, and Sun subscribers. 

The company also bared that beyond earning points, customers can experience real power with their very own virtual rewards wallet and physical card. 

“Our customers are our most valuable partners and they deserve nothing less than an innovative and unparalleled rewards program,” said PLDT Chairman and CEO Manuel V. Pangilinan during the media launch. 

“MVP Rewards is in a category of its own. We’ve taken what is best across industries and put it in one powerful program that offers more than just rewards. And the PLDT Group has the unique ability to provide this level of convergence owing to the breadth of our combined services,” added Pangilinan.

Rewards programs are designed to create a mutually beneficial relationship between brand and customer.

In return for the customer’s continued patronage, they get rewarded in the form of points and perks. On the surface, it’s a win-win situation that many customers find value in. In fact, studies show that Filipinos keep up to 11 rewards cards in their wallets or purses—to ensure that every purchases, whether groceries, pizza or coffee, counts.

The rewards programs being offered today award points that expire and provide a list of redemption partners. Imagine a program with limitless possibilities—no points expiring, no redemption venues and one that offers more than just rewards. Be rewarded for paying your most important bills

Earn points for paying something essential and inevitable like your monthly bills. And not just points – points as good as cash. It’s a simple yet innovative approach that goes beyond rewarding consumers, and now, it’s a reality.

Pioneered by the PLDT Group, MVP (Most Valuable Partner) Rewards is an innovative program that allows PLDT Home, Smart, Sun and TNT customers to earn points that are good as cash just by paying for the basic necessities of modern day living—mobile and internet. Points earned from different accounts are credited into the MVP Rewards Card powered by PayMaya. With this, customers can choose how they want to enjoy their rewards without ever having to worry about expiration dates. And because points are good as cash, it can be used to shop or dine locally and abroad.

The MVP Rewrds card can be the only wallet you’ll need for all your points and the only card you’ll ever need inside your wallet. The more accounts you enroll in this program, the more points you get AUTOMATICALLY since earned points from each service of each company are credited and consolidated into one wallet.

The perks go beyond than just rewards as can even use the card to pay your toll fees. The MVP card also has Paywave function which means it can be used as ‘tap card’ when paying for toll fees in Cavitex.

Members get automatic perks and discounts. For starters, customers enrolled in the program are automatically included in regular member-only raffle draws. Here you get a chance to win big rebates for your phone, cable, Internet, and utility bills!

Members also enjoy special discounts when they show their MVP card at various establishments nationwide including restaurants, fitness and wellness centers and retail outlets.

Get your personalized card delivered to your door for free wherein qualified subscribers who sign up for the MVP Rewards Card on or before Feb. 28, 2018 will get their very own sleek black personalized card delivered right to their doorsteps for FREE. 

MVP Rewards members can also earn more points as good as cash plus enjoy up to 15% savings if they subscribe to the PLDT Best Buy Bundle offer—product bundles that enable subscribers to mix and match the best unlimited Internet service from PLDT Home Fibr, fastest LTE from Smart, and Cignal HD TV.

Sign up for your own MVP Rewards Card and enroll your PLDT Home, Smart, Sun and TNT accounts at

Topics: MVP Card , MVP Rewards Card , PLDT , Smart
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