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Friday, March 29, 2024

Lenovo teams up with Herschel, Planet Sports in holiday campaign

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The holiday season is finally upon us and the Philippines’ top PC vendor Lenovo (CY2019 Q2, Source: IDC), together with international backpack and accessory brand Herschel and prime sportswear retailer Planet Sports, will be joining the festivities by giving away freebies this Christmas time under two exciting promotional campaigns. Lenovo’s IdeaPad and YOGA #BRINGDIFFERENT campaign and Legion’s #SPORTYOURGAME promises to delight consumers with stylish freebies.

In a world where laptops are commonplace and seemingly cast in the same mold, Lenovo’s YOGA, IdeaPad, and Legion lines, loaded with unique and premium features, enable users to unleash their potential, at both work and play.

Purchases of select Lenovo IdeaPad, YOGA, and Legion devices made from November 15 until December 31, 2019 qualify for a chance to win up to PHP 30,000 worth of Herschel e-vouchers, Planet Sports gift cheques, and Lenovo accessories.

To celebrate the launch of the #BRINGDIFFERENT and #SPORTYOURGAME promos, Lenovo held a special fashion show event at The Plaza, Resorts World Manila in Pasay City. Models walked the runway with the latest Lenovo devices while also donning Herschel and Planet Sports gear.

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“Christmas is all about spreading joy and to make it extra special this year, we’ve partnered with two well-known brands whose products share the same key characteristics that encapsulate the Lenovo brand â”€ incredible durability, style, and attention to detail. This promotion is also our way of thanking loyal customers for helping us achieve many milestones this year,” said Lenovo Philippines Country General Manager Michael Ngan.

For its #SPORTYOURGAME campaign, Lenovo Legion partnered with Planet Sports, a multi-brand concept store that imports and distributes globally recognized sports and lifestyle gear. Lenovo IdeaPad and YOGA, on the other hand, partnered with Canada-based Herschel Supply Co., a design-driven accessories brand that produces quality products available all over the world for its #BRINGDIFFERENT campaign. Herschel’s line comprises of backpacks, duffel bags, headwear, wallets, and even accessories such as laptop bags and sleeves which Lenovo users can use to protect their devices.

The amount of e-vouchers to be given away depends on the device’s model and processor. Buyers of select IdeaPad 130 and 330 that are equipped with Intel Core i3 or AMD Ryzen 3 processor, for example, can enjoy PHP 3,000 worth of Herschel e-vouchers. Buyers of selected YOGA devices containing Intel Core i5/i7 or AMD Ryzen 5/7 processors may enjoy e-vouchers valued at PHP 10,000. Meanwhile, customers of Legion Y740 and Y540 devices, for instance, are entitled to PHP 5,000 worth of Planet Sports Gift Cheque, Recon Backpack, and Microsoft Office 2019.

To receive the vouchers, customers must submit copies of their valid ID card and the receipt of purchase via email to promos.lenovophilippines@gmail.com. Once documents are validated, the customer will receive an email confirmation and the Herschel e-voucher code after three to five business days, and this can be redeemed at https://lenovoexclusives.com. Meanwhile, Planet Sports Gift Cheques will be delivered to the address provided and can be redeemed at The Athlete’s Foot, Planet Sports, Intersport, and New Balance retail stores only. The voucher is valid for regular Nike, New Balance, and Adidas items only.

The claiming of e-vouchers and gift cheques is only available up to 60 days after purchase. Only purchases from Lenovo authorized resellers qualify for the giveaway. Each customer can make a maximum of three purchases during the promotion.

For detailed information and the complete list of participating Lenovo devices and authorized resellers, visit the company’s official Facebook page at https://www.facebook.com/lenovophilippines/.

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