Malling Is More Fun in the Philippines at SM Supermalls!
This year, SM Supermalls, in partnership with the Department of Tourism, makes malling even more fun with the launch of Malling is More Fun in the Philippines campaign on May 17 at SM Mega Fashion Hall — with a series of activities and events full of fun, food, and festivity! "Malls have become the modern day plaza and safe community spaces for families and friends to share moments together through shopping, dining. and fun experiences. SM's partnership with the Department of Tourism celebrates the best of the Philippines through a range of fun fairs and fiestas," said Steven Tan, SM Supermalls COO. The campaign's first leg invites mallgoers to experience malling like never before at SM. Watch local celebrities and chefs as they reveal how Filipino food favorites are made and served at Culinary Demos. You can also travel Regional Food Fairs, or score exclusive Dining Deals in participating restaurants. Be amazed by aspiring local chefs, in collaboration with National Food Showdown's Myrna Segismundo and Jill Sandique, as they show off their culinary creativity at the SM Supermarket Chefs Showdown.