What is the best gift that you can give your dad this Father’s Day? He’ll probably say: “Kahit ano.”
Your dad will never tell you this, but what he really wants for Dad's Day is simpler than you think: Just spend time with him.
“Special moments with your family don’t have to be big or expensive… You have to treasure your special moments with your family. Of course, you have to give time to your daughters or kids,” said Alvi Siongco, the newest star of SM’s Dad’s Day video “Kahit Ano.”
Directed by Paolo Joaquin, the video follows the story of a father whose wishes are finally granted by his wife and daughter on Father’s Day as they go shopping at SM.
“We’re sure that a lot of our customers can relate to the video,” said Jonjon San Agustin, SM Supermalls vice president for marketing. “Even myself, I don’t know how many times I’ve been asked by my wife and my kids what we want to do when we go to the mall and I always say, ‘Bahala na kayo, kahit ano na lang, ‘di ba? Whatever.’ But we always end up doing what I wanna do.”
As of press time, the video has been watched 1.2 million times and has 30.5k reactions on the official Facebook account of SM Supermalls.
‘SM as second home’
“Over the years, SM Supermalls provide a second home for families, especially for celebrating important occasions such as Father’s Day. The malls serve as a venue to share family-first moments and to thank dad for all the things that he does for his family,” San Agustin said.
Dining deals for this occasion are offered on June 13 to 24 at participating restaurants. Pimped-up cars and bikes are also showcased from June 13 to 24 on selected stores. Dads can also learn how to pilot a drone or remote-controlled gadget at the drone demo or RC exhibition on June 15 to 24 in selected SM malls.
Digital fans of SM can also join #IdolDADS Photo App promo on their official website.
In addition, families may avail a 60% off, pay only P60, pay P60 less, or pay only 60% on selected items, as SM celebrates 60 years across the country. They prepared exciting promos that laud the number 60 for their valued customers.
For more information on events schedules of SM Malls, check out www.smsupermalls.com and their official social media accounts.