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Friday, March 29, 2024

Cable convention to tackle Internet exchange

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ABS-CBN subsidiaries Creative Programs Inc. (CPI) and SKY Cable Corporation pledged support to the Philippine Cable Television Association (PCTA) for the organization’s forthcoming convention and exhibit to be held at the SMX Convention Center from April 2 to 4.

Cable convention to tackle Internet exchange
SKY Cable strategic relations head Jon Arayata, PCTA 2019 Convention chairman Dr. Venancio Lo, and CPI shared services head Teresita Villareal.

SKY Cable and CPI will be having their respective interactive booth displays showcasing their products and latest offerings as they join this year’s “Philippine Premiere Cable TV Convention” in the theme “Internet Exchange: Let’s get it on!”

Tackling conflicts arising from Internet service coming to the fore, the gathering will also discuss the opportunity of spreading wings beyond cable TV and going online, to foster the blossoming business of content delivery.

Meanwhile, delegates and visitors alike should expect a lot of experiential activities and gimmicks from CPI’s accompanying exhibit where well-loved channels Cinema One, Metro, MYX, and Jeepney TV will be featured. Represented channels ANC, DZMM TeleRadyo, and Liga, as well as affiliate foreign channels FOX Family Movies, FOX Action Movies, KIX, Thrill, CCM, TVN, and Comedy Central Asia will also take part in CPI’s 3-day participation at the convention.

CPI will also host a kick-off party on April 1 for its cable operators and clients, featuring performances of various Kapamilya artists and meet-and-greet sessions with some of the channel personalities, happening at Islas Pinas in Pasay City.

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SKY Cable head of strategic relations Efren “Jon” Arayata Jr., PCTA 2019 Convention chairman Dr. Venancio Lo, and CPI head of shared services Teresita Villareal signed an agreement, officially making the ABS-CBN subsidiaries co-presenters of this year’s cable show.

For updates, follow @abscbnpr on Facebook, Twitter, and Instagram or visit  www.abscbn.com/newsroom.

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