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Friday, April 19, 2024

Brother launches direct-to-garment printer

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Brother, a most trusted partner of small to medium enterprises, ups its game in high-quality printing with the newest and most advanced GTX Direct-to-Garment printer.

Expo goers got to test Brother’s new GTX  Direct-to-Garment Printers.

The GTX DTG printer streamlines the process of printing designs on clothing such as shirts, jackets, caps, and shoes by making it straightforward, quick, and painless. The versatile model has changeable platens and GTX Graphics Lab (free downloadable software to adjust and fix designs before printing) to make printing on materials of different shapes and sizes possible.

“The GTX Direct-to-Garment printer is business-generating and maximizes productivity by producing high-quality results quickly and easily. Besides, it is highly suited to Filipino culture because we love to personalize,” says Glenn Hocson, president of Brother Philippines. 

Brother has also teamed up with CustomThread, a start-up company that supplies quality custom apparels for teams, to launch the GTX Direct-to-Garment printer at the recent 6th Philippine SME Business Expo held at the SMX Convention Center in SM Mall of Asia, Pasay City.

“We believe that Brother shares our values in terms of quality, integrity, and most of all customer service.” shares Erik Sy, CEO and founder of CustomThread. For a rapidly growing startup like CustomThread, Brother’s GTX DTG printer is perfect to keep up with customer demands without sacrificing the quality of the products.

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CustomThread influencers and power couple Kean Cipriano and Chynna Hortaleza made a special appearance at the Brother x CustomThread booth to give a demo of the game-changing printers.

“Kean and I have been really interested in getting into the textile, retail industry. To have a printer like the GTX, it completely changes the game, even if you’re new in the business,” explains Chynna.

“Now that we’ve been introduced to the GTX printer, it’s encouraged us to come up with new ideas and designs, and even consult graphic artists.” shares Kean, whose band Callalily has partnered with CustomThread for their official merch. “So many people can benefit from this technology—from artists, to businesspeople, to consumers.”

With Brother at your side and the GTX DTG printer powering your work, anything is possible for small and medium businesses.

For more information on Brother Philippines, visit www.brother.com.ph or follow Brother on Facebook: Facebook.com/BROTHERatyourside, Twitter: @BROTHERPhils; and Instagram: @BrotherPhils.

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