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Friday, March 29, 2024

urbanAthletics gathers sneaker lovers at flagship store relaunch

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A leading street lifestyle retailer known for its meticulous selection of sneakers and apparel from the most sought-after sports brands, kicked off on a high note as it gathered top fashion bloggers and influencers from all over the metro to celebrate the re-opening of its flagship store in Greenbelt 3.

Filipino bloggers and influencers gather during the re-opening of urbanAthletics’s flagship store at Greenbelt 3

Bloggers and influencers who joined the urbanAthletics family at the launch were David Guison, Vina Guerrero, Cha Ocampo, Deegee Razon, Kerwin King, Bea Benedicto, Ida Anduyan, Gela Munoz, and Janeena Chan. Other blogger-influencers who graced the party were Chin Chin Obcena, Patrice Averilla, Kim Cruz, Katt Valdez, Rea Bue, Trish Ramos, Yuki Tansengco, and GMA rising star Lharby Policarpio.

David Guison and Rea Bue have their sneakers cleaned by Crep Protect

All guests were treated to an evening of good food and good music as they toured the sneaker store’s new modern-industrial interiors and perused its well-curated selection of sneakers and apparel. Guests were also treated to a sneaker cleaning service by Crep Protect.

The relaunch party was a fashion show in its own sense as guests turned the store into their own catwalk, readily posing for the cameras as they tried on a pair of sneakers after another until they found the ideal shoe for their style. 

GMA’s rising star Lharby Policarpio poses for the camera with his new pair of shoes from urbanAthletics and gift pack from Crep Protect.

“The store redesign is part of the brand’s growing commitment to take the customer experience to the next level amid a constantly evolving sneaker market. We thank everyone who made this relaunch possible, especially our guests and all sneaker lovers who showed their support for this project,” said Toby Claudio, president of Quorum International Inc., the parent company of urbanAthletics

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