While it only takes a few spritzes of perfume to make a man smell good, having a solid personality makes a whole lot of difference.
Blackwater, a fragrance and grooming line for men, made sure it does not only have good-looking guys to be its faces; they must show what it’s like to smell good and feel good.
Isaiah Fermin, Martin Villanueva, Darielle Visperas, and Dyrham Palfrey fit the bill as Blackwater’s brand ambassadors, each representing the brand’s different personas.
Isaiah is a 21-year-old online entrepreneur currently taking up Hotel and Restaurant Management at Pamantasan ng Lungsod ng Marikina. His interest in business started in high school when he set up four mobile prepaid stations. Aside from running a successful online store, Isaiah, or The Gentleman, is looking forward to his exciting job as social media ambassador for Blackwater.
Martin has been a commercial model for almost 10 years. The 23-year-old campus sweetheart is a member of Runcav Movers, grand prize winner of Eat Bulaga’s Trumpets Dance Challenge. His charm has earned him The Heartthrob title.
Model, singer, and dancer, 17-year-old Darielle fits his new role to a T. The senior high school student enjoys performing and happily welcomes any opportunity to share his talent with an audience, thus making him the perfect man to personify The Artist persona.
Seventeen-year-old Dyrham, from Lingayen, Pangasinan, has been swimming since the age of six and won his first gold medal at 12 years old when he competed in Palarong Pambansa. He is now part of the National University varsity swimming team and dreams of competing in an international swimming competition—perfectly fitting his The Athlete persona.
The four Blackwater Persona winners received cash prizes, official contracts as Blackwater’s social media ambassadors, Blackwater products, and make-over sessions at the Urban Barber.