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Thursday, March 28, 2024

Malaysians switched, saved, and visited Philippines

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Following the success of Watsons’ Switch and Save campaign in the Philippines launched in 2012, the health and beauty retailer adapted it in Malaysia.   

Malaysians switched, saved, and visited Philippines
Watsons Malaysia customers who made the switch and won a trip to the Philippines.

The campaign aims to educate shoppers not to compromise quality and savings when it comes to personal care and healthcare essentials.

Watsons Malaysia partnered with Philippine Department of Tourism and Cebu Pacific to launch the Switch.Save.Win contest which attracted 70,000 entries nationwide. The contest was exclusive to Watsons Card VIP members only. 

Malaysians switched, saved, and visited Philippines
Malaysian model and Miss World Malaysia 2009 Thanuja Ananthan joins the Switch.Save.Win winners.

A minimum spend of 30 Malaysian ringgit on Watsons Brand items qualified shoppers to play at the Watsons Malaysia event held in May. 

In July, 80 Watsons Malaysia shoppers who won the Switch.Save.Win grand prize were treated to a holiday for two that included flights, accommodation, and tours for a four-day/three-night stay in the Philippines. 

Malaysians switched, saved, and visited Philippines
Customers take the Switch Test challenge.
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