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7 PH fashion brands join Paris trade show

Seven notable and well-loved Filipino fashion accessories and ready-to-wear brands are heading to Paris to participate in the Premiere Classe fashion trade show on September 27-30.

7 PH fashion brands join Paris trade show
Bucket bags by Aranaz
Held annually since 1989 and happening in the midst of Paris Fashion Week, Premiere Classe showcases fashion design and accessories by brands and designers from all over the world. The event registers over 10,000 visitors each year, including buyers and media editors over the course of four days. 

It serves as an international platform for fashion accessory designers to present their products in categories that include jewelry, footwear, bags, leather goods, and RTW.

The Department of Trade and Industry’s Center for International Trade Expositions and Missions will bring Aranáz, Beatriz Accessories, Mele + Marie, Joanique, and Zacarias 1925 to present their bags and accessories; Merriam Batara for jewelry; and Filip + Inna for its ready-to-wear line. 

Aranáz, founded by Becky, Amina, and Rosanna Aranaz in 1999, has enjoyed a steady local following over the years and continues to gain popularity internationally. The brand’s handmade bags have perfected that signature balance of polished and artisanal while bringing to the spotlight the use of indigenous materials like abaca, raffia, and wicker. 

7 PH fashion brands join Paris trade show
Beatriz Accessories’ clutch with graphic design
Beatriz Accessories, led by founder and chief designer Carissa Cruz Evangelista, offers a more luxurious take on handcrafted bags with clutches made with vibrant color combinations and eye-catching graphic details. This is true for Mele + Marie’s elegant purses, as well. Created by the husband-and-wife team of Melecio and Rosemarie Oamil, the brand’s bags boast refined artistry through the use of iridescent abalone shells and lightweight acrylic. 

Founded by designer Malou Romero in 2011, Joanique creates contemporary bags and accessories with a cultural reference. Its Maskara collection of minaudières mimic the intricate designs and carvings of the masks featured in the Masskara Festival of Bacolod. 

Zacarias 1925, on the other hand, references architecture, art, and even cinema in its progressive designs. Designer Rita Nazareno cleverly mixes materials like leather and shaped rattan to add more personality to her pieces.

Jewelry designer Merriam Batara hails from a family with a background in crafting fine jewelry and hand-beaded accessories. Her work emphasizes the immense detail and precision of hand beading, as seen in her collection of shoulder-grazing earrings.

7 PH fashion brands join Paris trade show
Merriam Batara accessories
Finally, Lenora Cabili’s clothing label Filip + Inna applies to each garment age-old and traditional techniques of weaving and embroidery and incorporates these into more current silhouettes. 

Topics: Premiere Classe , fashion trade show , Paris Fashion Week , Department of Trade and Industry , Center for International Trade Expositions and Missions

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