Choose your summer style

There are many reasons why we love summer – the sun, the sea, the laid-back days, and elegant nights.

There are also many reasons why we love summer’s style – crisp white dresses on the resort report, modern boho expressions on the music festival scape, athleisure attitudes, easy weekend casuals, and stunning summer night party looks.

The SM Store’s #LoveYourSummerStyle invites you to create the summer style you love with fashion picks you can mix and match, start your own trend and just be yourself. 

Up your summer style game with the help of fashion pros who will share their know-how at The SM Store's #SMStyleSeries 

With that, the #LoveYourSummerStyle campaign highlights The SM Store with #SMStyleSeries bringing top stylists, photographers and metro style influencers for a series of styling activations. These include a fashion styling talk, a styling session and photo session.

These include Team RainXEm who will talk and style:  celebrity stylist and Meg Magazine EIC Rain Dagala and fashion stylist Em Millan; Preview’s EIC Isha Andaya Valles, and creative director Vince Uy; Mega’s EIC Peewee Reyes-Isidro and stylist and assistant editor Angelo Ramirez de Cartagena and L’Officiel Manila EIC and fashion stylist Pam Quinones. 

Master make-up artists Jigs Mayuga and Jake Galvez will have a beauty makeover talk and make-over sessions; while photographer BJ Pascual will give some fashion photography tips to shoppers. 

Completing the #SMStyleSeries line up are blogger besties — Laureen Uy, Nicole Andersson and Kryz Uy, who are ready for their styling activation. 

Follow The SM Store on Facebook and Instagram @thesmstore for schedules of #SMStyleSeries.

Topics: SM Store , #LoveYourSummerStyle
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