Premier Apple reseller Power Mac Center is challenging artists to defy convention and create a short film using Apple devices via Cinemansanas, a digital competition that calls for short film entries with the theme “Designing for a Bold New World.”
Cinemansanas, which is the second installment of Pixelworx – Power Mac Center’s advocacy of recognizing artists who dare to break the standards of the art scene – is actually a campaign for aspiring and established artists who have a vision in storytelling through film in the digital age, and celebrated with a series of workshops, live demos, and an ultimate art challenge.
Entries to Cinemansanas may be documentaries, narrative fiction or any other form as long as the materials are original, and of course shot and edited using Apple devices. The contest has two main categories: the Student Category which is open to all officially enrolled high school and college/university students while the Professional Category is for locals. All finalists in the Student and Professional categories will qualify for a chance to win the People’s Choice Award.
Just like the first installment, this year’s Pixelworx Cinemansanas will feature a series of workshops led by brand ambassadors that include Erik Matti for direction, Yam Laranas for cinematography, Ricky Lee for scriptwriting, and Mario Cornejo and Monster Jimenez for film production. These ambassadors are noted for their unconventional way of visual storytelling, and they will share their expertise to equip participants with valuable skills that can help in their own filmmaking.
Apart from the workshops, also scheduled are live demo sessions of apps used for filmmaking in select Power Mac Center stores. Topics include Digital Filmmaking with iMovie, Musical Scoring with GarageBand, and Final Cut Pro X for Mac OS. This will show how Apple devices can be used as instruments in crafting in any chosen medium, particularly in creating film masterpieces.
Power Mac Center aims to honor the brightest and best local talents in contemporary creativity further by participating at the Adobo Design Awards Asia (ADAA) Open/Theme category: Digital Short Film. Student entries are automatically eligible to win the much-coveted ADAA recognition (Student category) while professionals will have to pay a nominal fee of P500 for their category (exclusive of a 12 percent VAT).
The Student Category Diamond Award winner will receive P30,000 worth of Power Mac Center Gift Cards, while the Professional Category Diamond Award winner will take home P50,000 worth of Power Mac Center Gift Cards. Runners-up in both categories will get Power Mac Center Gift Cards and products as well. Special prizes also await winners of the Adobo Design Award for Digital Short (Student and Professional categories) and the People’s Choice Award.
“Power Mac Center challenges everyone to reconnect with their inner artist. We need a new breed of storytellers now and with the amazing things you can do on the iPad and iPhone, the only limit is your creativity,” said Joey Alvarez, marketing director of Power Mac Center.
The deadline for submission of entries is on March 20. For the registration form and full contest mechanics, visit www.powermaccenter.com. For more information, you may also check out the Power Mac Center social media accounts, visit any Power Mac Center branch, or call 855-8888.