Munti cinemas to play disaster ads before flicks
All cinema houses, theaters, and recreational areas in Muntinlupa City are now set to play awareness videos about preparation for calamities, tragedies, and disasters—a first in the National Capital Region.
The Muntinlupa City Council, through Councilor Stephanie Teves, has partnered with cinema house operators and owners of similar establishments to provide a free three to five minutes airtime of infomercials on disaster risk reduction or DRR.
According to Ordinance 17-708, cinema houses are urged to allot screening time before the start of every show, cinema viewing time, or main program or performance.
Teves invited all concerned commercial establishment owners in a public viewing of the PSA video on preparing for the “Big One” at the Sangguniang Panlungsod Session Hall, Muntinlupa City Hall, Putatan last Feb. 28.
Mayor Jaime Fresnedi vows to remain committed in capacitating and preparing Muntinlupa residents on natural hazards and calamities.
The City Disaster Risk Reduction Management Office in coordination with the City Public Information Office shall be formulating and producing the video to be presented at the cinema houses.
Muntinlupa City Government puts prime importance on DRR efforts because of the presence of several hazards in the locality and with the city being situated in the West Valley Fault.
Recently, Muntinlupa hosted the #HANDAforKids, a Hazards and Natural Disaster Awareness Program for the youth in Metro Manila South area.
In partnership with the local governments of Muntinlupa, Taguig, Pateros, Parañaque and Las Piñas (Muntiparlas), and the Department of Science and Technology, a two-day disaster risk reduction program was held at the Muntinlupa Sports Complex, in Brgy. Tunasan.